If you’re a small business owner, you probably need to spend a fair amount of time pitching your ideas and selling your wares. If you’re an introvert, you’d probably rather provide value to your customers than talk about the value you provide them. While you may not be programmed to toot your own horn, you can use your quiet strengths to build your business. Check out the tips for introverts I share during my interview with Karen E. Klein on the Bloomberg BusinessWeek – Smart Answers Small Business Tips and Advice podcast.

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